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Sales Representative

Posted on: May 7, 2024
Cad Drafter

Website Persona Signs, LLC

Project Management Company that just happens to build signs.

Position Profile

Persona is searching for a results-driven individual who will actively seek out and engage customers, providing complete and appropriate solutions for every customer in order to boost top-line revenue growth and profitability. The right candidate will need to take charge, work independently and problem solve to get the job done. This person will not be afraid to make decisions and stand behind them. If you like working in a fast-paced environment this is the job for you.


 Job Summary

Responsible for generating leads, advancing the sales process, actively closing new business and achieving/assisting in the achievement of opportunity-based sales quotas.  Identify leads and reach business targets through telephone and email sales.  This individual will also actively work other departments to ensure customers and prospects are wow-ed with a satisfactory customer experience.


Job Responsibilities

  • Reach out to customer leads from tradeshows, trade publications, corporate provided lists, direct mailings and phone.
  • Effectively close sales, achieving agreed upon sales targets and outcomes.
  • Establish and maintain strong customer relationships, understanding the Customer’s needs.
  • Work with Sales Manager to set sales goals and forecasts.
  • Work with and transition projects to the Project Manager.
  • Ensure Persona has received proper deposit amounts for projects prior to order placement.
  • Communicate project updates with the customer regularly.
  • Maximize profitability through proper levels of I/C, freight markups, SNI, RMA’s, sales warranty, COQ, and custom sign pricing.
  • Ensure AR is held to acceptable standards that have been set by management.
  • Continuously improve performance through feedback.
  • Other duties as assigned.


Education and Experience

  • High School Degree or Equivalent required
  • Proven track record in sales preferred
  • Familiarity with CRM along with the ability to build productive professional relationships with customers preferred


Knowledge, Skills, and Abilities 

  • Excellent selling, communication and negotiation skills
  • Persuasion skills
  • Knowledge of Sales and Marketing techniques
  • Relationship management and openness to feedback
  • Active Listening Skills
  • Critical thinking skills
  • Prioritizing, time management and organizational skills


Position Type and Expected Hours of Work

This is a full-time position. Typical Days and hours worked are Monday through Friday, 8:00 a.m. to 5:00 p.m. Travel may be required on rare occasions.


To apply for this job email your details to recruiter@personasigns.com