The Business Associate program offers six options to allow graduates to achieve their specific career goals in the business industry.  In addition to the Photography/Media Option, Fashion/Retail Merchandising, Hospitality & Tourism, Human Resource Associate, Interior Business Design, and Marketing & Management options are available to choose from.

The Business Associate Photography/Media Option is a dynamic career. It’s for those who enjoy working in the exciting world of business and photography. In this program students are prepared for a variety of careers in both consumer and commercial photography and media.

Photography/Media option graduates play a vital role in the visual world of commercial and consumer photography.

And There's Plenty of Variety

The Photography/Media Option of the Business Associate program prepares the graduate with the skills required for entry into a variety of professional photography careers. Emphasis on the fundamentals of photography and media skills and the profitable operation of a business enterprise is essential to the success of the graduate. Its core requirements are suitable for use in any business where a professional understanding of photography, publications and advertising is required.
Special attention is given to the evaluation of customer needs, price determination, promotion, sales strategy, and the importance of the customer in the photography profession.

Who Can Build a Career in Photography and Media?

Someone interested in a career in photography/media should be creative, have an outgoing personality, be enthusiastic and enjoy working with people of all ages.

Employment Opportunities

Graduates of the Photography/Media Option will develop careers in portraiture, commercial product illustration, photojournalism, studio management, and digital imaging. A strong curriculum in business and entrepreneurship will benefit the graduate who desires a business venture.

Recommended Background Courses

Although not required, the following courses would be beneficial to this course of study prior to attending Lake Area Technical Institute: Communications, Business Courses, Accounting, Marketing Education, Math, Psychology, Computers, English